Many bloggers use a free blogging service to support for their first entry into the field. This makes a great deal of sense. Free providers offer some very easy to use and relatively powerful platforms. Additionally, avoiding a cash outlay reduces the risk involved to a bare minimum.
Blogs are, at their heart, nothing more than websites featuring a solid content management system allowing for the frequent and easy addition of new material. However, if you approach a blog from this purely “clinical” perspective, you may be missing out on some great opportunities to maximize your blog’s profitability.